PRL Design Studio: A Logo Study

PRL Design Studio is an interior design studio that specializes in home remodeling, decor enhancement, and landscaping design. With many years in the design industry, PRL Design Studio sought a logo that was clean, stylish, and timeless. Typefaces, colors, and layouts were studied through several phases of the logo development process.

PRL Design Studio-Logo-Final.jpg
 

Phase 1: Type Study

PRL Design Studio-Logo Study-1.jpg
 

Phase 2: Type Evolution + Secondary Logo Concepting

PRL Design Studio-Logo Study-2.jpg
 

Phase 3: Type Evolution + Color Study, Primary + Secondary Logo

PRL Design Studio-Logo Study-3.jpg
 

Phase 4: Secondary Logo Study

PRL Design Studio-Logo Study-4.jpg
 

Phase 5: Logo Condensing As Primary Logo

PRL Design Studio-Logo Study-5.jpg
 
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